000 00391nam a2200133Ia 4500
008 221221s9999||||xx |||||||||||||| ||und||
020 _a978-0-07-313666-0
040 _cChuka University Library
050 _aHF 5821
_bA74 2007
100 _aArens, William F. and Shaefer, David H.
245 0 _aEssentials of Contemporary Advertising
260 _aMc Graw Hill
_bNew York
_c2007
942 _cBK
999 _c4176
_d4176