000 00577nam a22001817a 4500
003 OSt
005 20250812143320.0
008 250812b |||||||| |||| 00| 0 eng d
020 _aHF 5415.13 .M369 2009
040 _cChuka University Library
100 _aPerreault D. William ,Jr .,Ph.D. ,Cannon P. Joseph ,PhD and McCarthy Jerome E. , PhD.
_921241
245 _aBasic Marketing :A Marketing Strategy Planning Approach
250 _a17th,ED
260 _aNew York
_bMcGraw Hill
_c2009
300 _a758p.
650 _a1.Marketing Management
_920160
942 _2lcc
_cBK
_n0
999 _c20370
_d20370