000 00912nam a22002897a 4500
003 OSt
005 20250718123357.0
008 250718b |||||||| |||| 00| 0 eng d
020 _a0138514038
020 _a9780138514037
040 _cChuka University
050 0 0 _aLB 2806
_b.K67 1985
100 1 _aKotler, Philip.
245 1 0 _aStrategic marketing for educational institutions
260 _aEnglewood Cliffs, N.J. :
_bPrentice-Hall,
_c1985.
300 _axv, 396 p. :
_bill. ;
_c24 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographies and index.
650 0 _aEducation---Marketing.
_919643
650 0 _aSchools---Public relations.
_919644
650 0 _aEducational fund raising.
_919645
650 0 _aEducational planning.
_910152
700 1 _aFox, Karen F. A.,
_919646
942 _2lcc
_cBK
_n0
999 _c19471
_d19471