Peter, J. Paul <br/><br/>
Marketing Management/ 

 - 8th 
 - Mcgraw Hill  Boston  2007 
 - 813 P.  Includes bibliographical References And Index 
<br/><br/><label>ISBN: </label>9780073137636 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>LC Class. No.: </label>HF 5415.13  /  .P387 2007