TY  - BOOK
AU  - Fill, Chris
TI  - Marketing Communications: Interactivity, Communities and Content
SN  - 978-0-273-71722-5
AV  - HF 5415.12  .F55 2009
PY  - 2009///
CY  - Boston
PB  - Prentice Hall
KW  - Communication in marketing
ER  -