Kotler, Phiilip and Kevin Lane Keller <br/><br/>
Marketing management 

 - fourteenth edition 
 - England  Pearson  2013 
 - various pagings  illustrated 
<br/><br/><label>ISBN: </label>978-0-273-77983-4 
<br/><br/><label>Subjects--Topical Terms: </label><br/>marketing
<br/><br/><label>LC Class. No.: </label>HF 5415.13  / .K68 2013