Mahan Khalsa and Randy Illig  <br/><br/>
Lets get real or lets not play: Transforming the buyer/seller relationship  

 - New York   Portfolio   2008  
 - 263  
<br/><br/><label>ISBN: </label>9781591842262  
<br/><br/><label>Subjects--Topical Terms: </label><br/>1. Relationship Marketing 2. Customer Relation 
<br/><br/><label>LC Class. No.: </label>HF 5415.65 .K47 2008