Kurtz,David L <br/><br/>
Contemporary marketing 

 - Australia  Cengage learning  2015 
 - 670p. 
<br/><br/><label>ISBN: </label>9781285187624 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF 5415  / .B66 2015