Shefrin, Hersh <br/><br/>
Beyond greed and fear; understanding behavioral , finance and the psychology of investing. 

 - New York  HBS Press  2000 
 - 368P. 
<br/><br/><label>ISBN: </label>0875848729 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1.Investments-psychological aspects. 2.Stock exchanges-psychological aspects. 3.Finance-psychological aspects.
<br/><br/><label>LC Class. No.: </label>HG 4515.15 .S53 2000