Kerin Roger A.,Robert A, Peterson <br/><br/>
Strategic Marketting Problems:Cases and Comments 

 - 12 (ed) 
 - New jersey  prentice hall  2010 
 - Various panging  coloured illustration 
<br/><br/><label>ISBN: </label>9780136107064 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1.Marketing---Decision making---Case studies