NJUGUNA EVELYNE AND PURITY MUGAMBI FACTORS THAT DETERMINE CHOICE OF PRODUCTS MARKET FOR BUSINESSES IN THE INFORMAL SECTOR IN KENYA - NAIROBI,KENYA KIPPRA 2019 - 42P. ISBN: 9966817273 Subjects--Topical Terms: TARGET MARKETING -----KENYA LC Class. No.: HF 5415 / .N58K46 2019