Marketing Communications: Interactivity, Communities and Content (Record no. 2867)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00544nam a2200181Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20230803123837.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 221216s9999||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-0-273-71722-5 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | Chuka University Library |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF 5415.12 |
Item number | .F55 2009 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Fill, Chris |
9 (RLIN) | 2062 |
245 #0 - TITLE STATEMENT | |
Title | Marketing Communications: Interactivity, Communities and Content |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Boston |
Name of publisher, distributor, etc. | Prentice Hall |
Date of publication, distribution, etc. | 2009 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 958p. |
Other physical details | Coloured illustrations |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Communication in marketing |
9 (RLIN) | 11210 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Long Loan Books |
Source of classification or shelving scheme | Library of Congress Classification |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Library of Congress Classification | General Collection Books | Main Campus Library | Main Campus Library | Business Studies Library | 16/12/2022 | HF 5415.12 .F55 2009 | 8105/2012 | 16/12/2022 | 3 | 16/12/2022 | Long Loan Books |