PRINCIPLES of MARKETING (Record no. 16053)

MARC details
000 -LEADER
fixed length control field 00504nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240221170437.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240212b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292341132
040 ## - CATALOGING SOURCE
Transcribing agency Chuka University Library
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415
Item number .K68 2021
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER PHILIP
9 (RLIN) 13971
245 ## - TITLE STATEMENT
Title PRINCIPLES of MARKETING
250 ## - EDITION STATEMENT
Edition statement 18th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. 2021
300 ## - PHYSICAL DESCRIPTION
Extent 728
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 9485
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong Gary
9 (RLIN) 13972
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Long Loan Books
Suppress in OPAC No
Koha issues (borrowed), all copies 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Library of Congress Classification     General Collection Books Main Campus Library Main Campus Library Business Studies Library 12/02/2024 1 HF 5415 .K68 2021 22407/2023 06/03/2024 21/02/2024 12/02/2024 Long Loan Books

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