Principles of marketing (Record no. 15369)

MARC details
000 -LEADER
fixed length control field 00517nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250329160710.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230907b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131469185
040 ## - CATALOGING SOURCE
Transcribing agency Chuka University Library
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415
Item number .K636 2008
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Phillip and Gary Armstrong
9 (RLIN) 12482
245 ## - TITLE STATEMENT
Title Principles of marketing
250 ## - EDITION STATEMENT
Edition statement 11th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. 2008
300 ## - PHYSICAL DESCRIPTION
Extent Various paging
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 9485
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Long Loan Books
Suppress in OPAC No
Koha issues (borrowed), all copies 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
    Library of Congress Classification     General Collection Books Main Campus Library Main Campus Library General Stacks 07/09/2023 1 HF 5415 .K636 2008 877/2009 15/04/2025 29/03/2025 2 07/09/2023 Long Loan Books

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