Business economics : the application of economic theory /
Ferguson, Paul R.
Business economics : the application of economic theory / Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild - London: Macmillan, 1993. - xvi, 414 pages : illustrations ; 26 cm - Macmillan texts in economics .
Provides coverage of the topics taught in economics and business studies degrees and MBA programmes. Recent theoretical developments in areas such as transaction costs, game theory and competitive strategy are incorporated with a fresh approach to demand analysis, costs, finance and investment
0333542460
Managerial economics
Business economics
HD 30.22 / .F47 1993
Business economics : the application of economic theory / Paul R. Ferguson, Glenys J. Ferguson, R. Rothschild - London: Macmillan, 1993. - xvi, 414 pages : illustrations ; 26 cm - Macmillan texts in economics .
Provides coverage of the topics taught in economics and business studies degrees and MBA programmes. Recent theoretical developments in areas such as transaction costs, game theory and competitive strategy are incorporated with a fresh approach to demand analysis, costs, finance and investment
0333542460
Managerial economics
Business economics
HD 30.22 / .F47 1993