Effect of demand and hedonic based pricing strategies on guests purchase decisions in star rated hotels in Nakuru County

Magothe, John Kihiu

Effect of demand and hedonic based pricing strategies on guests purchase decisions in star rated hotels in Nakuru County - Chuka Chuka University 2022 - 91 leaves


Hospitality industry--general
Food Price
Hedonic based pricing--Hotel, clubs and restaurant

THE TX 946.5 / .M34 2022

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